Apr 26, 2025

Product

Lash Idôle Mascara Midi

HIT YOUR LASH GOALS with New Lash Idôle volumising mascara. A revolutionary non-clumping mascara that targets every single lash for instantly longer, lifted eyelashes. This volumising mascara provides lifted, fanned out volume as well as a 140% eye-opening effect. It is a clump-free mascara that lasts for up to 24 hours while being easy to remove. Introducing a game-changing mascara wand with 125 different bristle sizes and 360 micro-bristles as well as a radical new gel emulsion mascara formula providing a feather-light feel and zero clumps that lasts up to 24h wear.CONSUMER BENEFIT: After 4 weeks of use: 99% agreed it was lightweight to wear, 95% said that the product is easy to remove, 94% saw a fanned-out effect, 94% saw instant lift, 93% agreed it doesn’t flake, 93% saw instant volume, 92% saw instantly longer lashes, 91% confirmed it remained smudge-free, 90% saw clump-free lashes.