Design DNA
Key takeaways
- Design Style
- Traditional
- Brand Vibe
- Premium
- Emotional Tone
- Elegant
- Color Mood
- Earthy
- Color Temperature
- Warm
- Contrast
- Moderate
Image 1 of 1
USD 44.86
$ 44.86
Listing notes
Specs
Product visuals
Design DNA
Packaging & Form
Color & Typography
Badges & Highlights
Audience & Context
Branding Signals
The image presents a twinpack of The Famous Grouse Blended Scotch Whisky. The packaging is a vertical box designed with cut-out handles at the top for easy carrying. The front of the box features a prominent and elegantly illustrated game bird, a red grouse, set against a serene and pastel-colored landscape that suggests a mountainous background. Above the illustration, there is a clear text stating "THE FAMOUS GROUSE" in large, bold serif font, colored in a deep red. Just above the title, a smaller text reads "Scotland's Favourite Whisky" in a delicate sans-serif typeface, emphasizing the product's identity. The box is primarily white with a subtle gradient of pale beige at the bottom, enhancing the focus on the imagery and branding. The two bottles inside are partially visible through cut-outs, showcasing the iconic shape of whisky bottles. The overall aesthetic of the packaging feels traditional and distinguished, reflecting the heritage associated with scotch whisky.
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Baseline
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Current price USD 33.67
Why ranked: Baseline catalogue order — personalization is off.
Recorded price USD 31.18
Why ranked: Baseline catalogue order — personalization is off.
Recorded price USD 24.12
Why ranked: Baseline catalogue order — personalization is off.
Recorded price USD 14.60
Why ranked: Baseline catalogue order — personalization is off.
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