Design DNA
Key takeaways
- Design Style
- Luxury
- Brand Vibe
- Premium
- Emotional Tone
- Elegant
- Color Mood
- Vibrant
- Color Temperature
- Cool
- Contrast
- High-contrast
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by Estée Lauder
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USD 119.77
Estée Lauder Double Wear Zero-Smudge Mascara Set
SKU: 1004036
Brand: Estée Lauder
Category: Make-up
Status: Price observed from retailer data
$ 119.77
Listing notes
- 16-hour staying power
Specs
- SKU
- 1004036
16-hour staying power. Length, volume, curl, definition - have it all. Exclusive fiber-rich formula and petite brush build maximum lash drama. Lifts, coats, separates each lash for a wide, eye-opening effect.
Product visuals
Properties
Packaging & Form
Key takeaways
- Packaging
- Box
- Size Class
- Standard
- Silhouette
- Cylindrical
- Material
- Plastic
- Finish
- Glossy
- Components
-
Wand
- Texture
- Smooth
- Transparency
- Opaque
Color & Typography
Key takeaways
- Palette
-
- Font Style
- Sans-serif
- Typography Mood
- Elegant
- Label Density
- Moderate info
Badges & Highlights
Key takeaways
- Iconography
-
Leaf Water Droplet
- Certifications
-
Cruelty-Free
- Claims
-
Smudge-Proof
- Nutrition Highlights
-
None
- Stated Capacity
- 3 x 0.1 fl oz
- Usage
- Apply to lashes for added length and definition.
Audience & Context
Key takeaways
- Target Audience
- Feminine
- Contextual Fit
- Luxury Vanity
- Seasonal Vibe
- Year-round
- Sensory Cue
- Neutral
Branding Signals
Key takeaways
- Logo Presence
- Logo visible
- Logo Emphasis
-
15.0 %
- Premium Tier
- Premium
Shelf impression
The image features a cosmetic product set from Estée Lauder, specifically the 'Double Wear Zero-Smudge Mascara.' The packaging includes three cylindrical mascara tubes alongside a mascara wand. The tubes are primarily navy blue with gold accents, featuring a textured gold cap with vertical ridges. Each tube has branding text printed in a sleek font, including the 'Double Wear' title and 'Zero-Smudge Lengthening Mascara' in smaller text. The box packaging is also navy blue with the Estée Lauder logo embossed in gold at the top and contains a small gold emblem. The overall layout showcases the products arranged neatly with the mascara wand beside the tubes, creating an elegant presentation.
Premium
Premium
Scent cue: Neutral
Quick signals
- Aesthetic score
- 9.0 / 10
- Logo presence
- Front-and-center branding
- Logo emphasis
- Covers ~15.0% of the main panel
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Listing provenance
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Offer source
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Comparison context
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Baseline
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