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by Umathum
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Vienna International Airport (VIE) · Austria — Heinemann

$ 40.16

Umathum, 4 Classics, Blaufränkisch, Zweigelt, Grauer Burgunder, Grüner Veltliner, Burgenland, mixed pack 4x0.375L

SKU: 1457205 Brand: Umathum Category: Wine Status: Price observed from retailer data

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Pickup: Vienna International Airport (VIE) · Austria

$ 40.16

Listing notes

  • Four typical varieties are representing the Austrian culture in liquid form and are showing typical characteristics of country of classical music
  • Travel size 0.375 l

Specs

SKU
1457205
Volume
0.375 l
Airport retailer
www.heinemann-shop.com
Four typical varieties are representing the Austrian culture in liquid form and are showing typical characteristics of country of classical music. Spicy Grüner Veltliner is THE white variety, Grauer Burgunder is showing nutty aromas and rich flavour. Red wines from Zweigelt and Blaufränkisch are fruity and herbaceous with smooth tannins. Mentioned wines are dry coming from biological and traditional Umathum winery in Burgenland.

Product visuals

Properties

Design DNA

Key takeaways

Design Style
Vintage
Brand Vibe
Premium
Emotional Tone
Elegant
Color Mood
Neutral
Color Temperature
Neutral
Contrast
High-contrast

Packaging & Form

Key takeaways

Packaging
Bottle
Size Class
Standard
Silhouette
Cylindrical
Material
Glass
Finish
Glossy
Components
Capsule
Texture
Textured
Transparency
Opaque

Color & Typography

Key takeaways

Palette
Font Style
Serif
Typography Mood
Traditional
Label Density
Clean/Minimal text

Badges & Highlights

Key takeaways

Iconography
Church
Stated Capacity
0.375L

Audience & Context

Key takeaways

Target Audience
Mature
Contextual Fit
Luxury Vanity
Seasonal Vibe
Year-round
Sensory Cue
Earthy

Branding Signals

Key takeaways

Logo Presence
Logo visible
Logo Emphasis
10.0 %
Premium Tier
Premium

Shelf impression

The product image features a wine bottle labeled 'Umathum', which is a varietal named 'Zweigelt'. The label is predominantly beige with a textured finish and features the name 'Umathum' written in large, black serif font at the center. Below this, the varietal 'Zweigelt' is displayed in smaller black serif font. The background of the label shows a grey-scale illustration of a church with onion domes, adding to the vintage aesthetic. The bottle itself has a classic cylindrical shape and is made of glass, exhibiting a glossy finish. A dark red capsule covers the top of the bottle, which is partially visible. The capsule has a circular logo or seal with the initials 'RWB' surrounded by an emblem indicating a quality wine production from Burgenland.

Premium Premium Scent cue: Earthy

Quick signals

Aesthetic score
8.0 / 10
Logo presence
Front-and-center branding
Logo emphasis
Covers ~10.0% of the main panel

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