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Source rating 4.5+ by Mattel Games
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Düsseldorf Airport (DUS) · Germany — Heinemann

USD 14.55

Retailer listing rating: 5.0 out of 5

(1 source review)

Mattel Games, UNO All wild

SKU: 1510331 Brand: Mattel Games Category: Other Status: Price observed from retailer data

$ 14.55

Listing notes

  • In UNO All Wild™ card game, every single card is wild for a fast-paced, even more unpredictable version of this family favorite! There's no matching of number or color like regular UNO®, but it's not as easy as it sounds
  • Crafted with Papier

Specs

SKU
1510331
In UNO All Wild™ card game, every single card is wild for a fast-paced, even more unpredictable version of this family favorite! There's no matching of number or color like regular UNO®, but it's not as easy as it sounds. Special Action Cards really change the game! There's a Wild Skip Two card where players skip two other players instead of the traditional one, a Wild Forced Swap card where players change entire hands and more! This edition is as addictive as it is exhilarating and makes a great gift for players 7 years and older. Colors and decorations may vary.

Product visuals

Properties

Design DNA

Key takeaways

Design Style
Playful
Brand Vibe
Mass-market
Emotional Tone
Fun
Color Mood
Vibrant
Color Temperature
Warm
Contrast
High-contrast

Packaging & Form

Key takeaways

Packaging
Box
Size Class
Standard
Silhouette
Rectangular
Material
Cardboard
Finish
Glossy
Texture
Smooth
Transparency
Opaque

Color & Typography

Key takeaways

Palette
Font Style
Sans-serif
Typography Mood
Playful
Label Density
Moderate info

Badges & Highlights

Key takeaways

Iconography
Water Droplet Star

Audience & Context

Key takeaways

Target Audience
Kid-friendly
Contextual Fit
Everyday Household
Seasonal Vibe
Year-round
Sensory Cue
Neutral

Branding Signals

Key takeaways

Logo Presence
Logo visible
Logo Emphasis
10.0 %
Premium Tier
Mid-tier

Shelf impression

A box of Mattel Games UNO All Wild featuring bold graphics and bright colors. The front prominently displays the title 'UNO ALL WILD!' in large, playful font. The top left corner has the brand logo 'MATTEL' along with the box has a bright yellow color scheme. Colorful design elements including a rainbow gradient along the background attract attention and convey a fun theme. Various card action symbols can be seen such as +2, reverse, and skip in colorful graphics. The box edges are rounded with slight gloss, and there are icons displaying age range and player numbers (2-10) at the lower front side. The packaging features vibrant contrasting colors such as black, yellow, orange, red, blue, green, and white.

Mass-market Mid-tier Scent cue: Neutral

Quick signals

Aesthetic score
8.0 / 10
Logo presence
Front-and-center branding
Logo emphasis
Covers ~10.0% of the main panel

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