Design DNA
Key takeaways
- Design Style
- Modern
- Brand Vibe
- Mid-tier
- Emotional Tone
- Cheerful
- Color Mood
- Vibrant
- Color Temperature
- Warm
- Contrast
- High-contrast
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Source rating 4.5+
by Planteray
Updating airport prices…
Retailer listing rating: 5.0 out of 5
(6 source reviews)
Planteray Fiji Rum 40% 0.7L
SKU: 1687308
Brand: Planteray
Category: White spirits
Status: Price observed from retailer data
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Pickup: Global
$ 32.91
Listing notes
- Ein Rum aus Zuckerrohrmelasse, auf den Fidschi-Inseln sowohl in Säulen- als auch in Kesseldestillation destilliert, doppelt gereift in Eichenfässern: mehrere Jahre auf den Fidschi-Inseln, dann einige Jahre in Cognac
- Travel size 0.7 L
- Crafted with Egetræsfade
Specs
- SKU
- 1687308
- Volume
- 0.7 L
- Airport retailer
- www.taxfree-heinemann.dk
Ein Rum aus Zuckerrohrmelasse, auf den Fidschi-Inseln sowohl in Säulen- als auch in Kesseldestillation destilliert, doppelt gereift in Eichenfässern: mehrere Jahre auf den Fidschi-Inseln, dann einige Jahre in Cognac.
Product visuals
Properties
Packaging & Form
Key takeaways
- Packaging
- Bottle
- Size Class
- Standard
- Silhouette
- Curvy
- Material
- Glass
- Finish
- Glossy
- Components
-
Screw-cap
- Texture
- Smooth
- Transparency
- Transparent
Color & Typography
Key takeaways
- Palette
-
- Font Style
- Sans-serif
- Typography Mood
- Friendly
- Label Density
- Moderate info
Badges & Highlights
Key takeaways
- Iconography
-
Flower Parrot
- Stated Capacity
- 70cl
Audience & Context
Key takeaways
- Target Audience
- General
- Contextual Fit
- Everyday Household
- Seasonal Vibe
- Summer
- Sensory Cue
- Sweet
Branding Signals
Key takeaways
- Logo Presence
- Logo visible
- Logo Emphasis
-
20.0 %
- Premium Tier
- Mid-tier
Shelf impression
The image features a bottle of Planteray Fiji Rum. The bottle has a curvy and rounded shape, made of glass with a shiny, glossy finish. The top of the bottle is capped with a black plastic cap, which has a small gold foil detail. A colorful label wraps around the bottle, predominantly blue, with tropical imagery including flowers, a parrot, and palm leaves. The brand name 'PLANTERAY' is prominently displayed in large, capitalized white font at the center of the label, with the text 'RUM' beneath it in a smaller size. Below this, there's a bright blue box stating 'ISLE OF FIJI' and a smaller text line mentioning the volume '70cl' and alcohol content '40% Vol.' The label has a tropical color palette, including greens, pinks, and blues, conveying a vibrant and cheerful mood. The bottle is wrapped in a natural raffia or straw-like element, adding an organic touch to the design. The overall design feels modern and artisanal with a playful tropical theme.
Mid-tier
Mid-tier
Scent cue: Sweet
Quick signals
- Logo presence
- Front-and-center branding
- Logo emphasis
- Covers ~20.0% of the main panel
This is preserved retailer history, not a live offer. Save it for comparison; ordering stays unavailable until this exact product is refreshed.
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Explore snapshots
View historical prices and details captured over time.
www.taxfree-heinemann.dk
34.54 USD
Jun 18, 2026
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www.heinemann-shop.com
31.83 USD
Jun 18, 2026
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www.heinemann-shop.com
31.83 USD
May 10, 2026
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www.taxfree-heinemann.dk
34.54 USD
May 10, 2026
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www.taxfree-heinemann.dk
33.56 USD
Mar 20, 2026
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www.heinemann-shop.com
32.04 USD
Mar 20, 2026
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www.heinemann-shop.com
32.60 USD
Dec 20, 2025
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www.heinemann-shop.com
31.11 USD
Nov 27, 2025
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www.heinemann-shop.com
32.22 USD
Sep 26, 2025
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www.taxfree-heinemann.dk
34.15 USD
Jul 23, 2025
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www.taxfree-heinemann.dk
34.17 USD
Jul 23, 2025
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www.taxfree-heinemann.dk
34.17 USD
Jul 23, 2025
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A Rum made from sugarcane molasses, distilled in Fiji in both column and pot still.Doubled aged in oak casks: during several years in Fiji, then some in Cognac.
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