Design DNA
Key takeaways
- Design Style
- Playful
- Brand Vibe
- Mid-tier
- Emotional Tone
- Bold
- Color Mood
- Monochrome
- Color Temperature
- Neutral
- Contrast
- High-contrast
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Source rating 4.5+
by Dead Mans Fingers
Updating airport prices…
Retailer listing rating: 5.0 out of 5
(1 source review)
Spiced Rum
SKU: #387880
Brand: Dead Mans Fingers
Category: Whiskey
Status: Price observed from retailer data
$ 14.98
Listing notes
- Where a blended rum meets exotic spices to create a unique and distinctive flavour profile
- Travel size 70.0 cl
Specs
- SKU
- #387880
- Volume
- 70.0 cl
- Airport retailer
- www.dublinandcorkdutyfree.ie
Where a blended rum meets exotic spices to create a unique and distinctive flavour profile. Those familiar with Saffron cake will certainly find a hint of that alongside notes of Pedro Ximénez Ice cream. Next comes a whisper of creamy caramel followed by vanilla, cinnamon, nutmeg and of course, those subtly sweet undertones of orange. Some have even found notes of pineapple, dried raisins and a pinch of black pepper.
Product visuals
Properties
Packaging & Form
Key takeaways
- Packaging
- Bottle
- Size Class
- Standard
- Silhouette
- Curvy
- Material
- Glass
- Finish
- Matte
- Components
-
Screw-cap
- Texture
- Smooth
- Transparency
- Opaque
Color & Typography
Key takeaways
- Palette
-
- Font Style
- Sans-serif
- Typography Mood
- Bold
- Label Density
- Clean/Minimal text
Badges & Highlights
Key takeaways
- Iconography
-
Skull
- Stated Capacity
- 700 mL
Audience & Context
Key takeaways
- Target Audience
- Gender-neutral
- Contextual Fit
- Everyday Household
- Seasonal Vibe
- Year-round
- Sensory Cue
- Neutral
Branding Signals
Key takeaways
- Logo Presence
- Logo visible
- Logo Emphasis
-
20.0 %
- Premium Tier
- Mid-tier
Shelf impression
The image showcases a bottle of Spiced Rum from the brand Dead Man's Fingers. The bottle is dark in color, predominantly matte black, with a sculpted skull design at the top of the bottle neck and an organic soft shape. The brand name 'DEAD MAN'S FINGERS' is prominently displayed in a large, playful, and slightly chaotic font in metallic gold. Below the brand name, in a smaller font, is the product type 'SPICED RUM' displayed on a small banner-like shape, also in gold. The bottle has splashes of gold paint effects surrounding the text, enhancing the overall aesthetic. There is a small label on the side of the bottle showing alcohol content and volume in standard text. The entire design conveys a fun yet edgy vibe with a hint of gothic influences due to the skull design. Very minimalistic in terms of text apart from the essential branding. The overall impression is one of a bold and unique spirit that's intended to stand out on a shelf.
Mid-tier
Mid-tier
Scent cue: Neutral
Quick signals
- Aesthetic score
- 8.5 / 10
- Logo presence
- Front-and-center branding
- Logo emphasis
- Covers ~20.0% of the main panel
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Baseline
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