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Source rating 4.5+ by Bvlgari
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Retailer listing rating: 5.0 out of 5

(1 source review)

Allegra Ma Magnifica Eau de Parfum 100ml

SKU: #397776 Brand: Bvlgari Category: Fragrance Status: Price observed from retailer data

$ 246.95

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Listing notes

  • The Italian family incarnate in one indisputable character: the mamma
  • Travel size 100.0 pce

Specs

SKU
#397776
Volume
100.0 pce
Airport retailer
www.dublinandcorkdutyfree.ie
The Italian family incarnate in one indisputable character: the mamma. The core of the family, she ensures its harmony and its heartbeat. Far beyond this well-known image, Bvlgari knows that a mother is also a woman, in all her contradictions, her emotions, her beauty. Bvlgari has thus captured the essence of this contemporary, sophisticated and generous woman in its new perfume Bvlgari Allegra Ma’Magnifica.Representing the image of the modern woMan who never sacrifices her power of seduction, Bvlgari Allegra Ma’Magnifica sublimates a unique Rose, crafted for Bvlgari. Jacques Cavallier has composed this original creation using three magnificent Rose essences. He reveals its floral beauty, its spicy, woody and fresh complexity. He makes it even more irresistible by adding Bvlgari Allegra Magnifying Sandalwood.For Ma' Magnifica, I chose Sandalwood and Rose because for me they are the ultimate embodiment of elegance". Jacques Cavallier

Product visuals

Properties

Design DNA

Key takeaways

Design Style
Modern
Brand Vibe
Premium
Emotional Tone
Cheerful
Color Mood
Vibrant
Color Temperature
Warm
Contrast
High-contrast

Packaging & Form

Key takeaways

Packaging
Bottle
Size Class
Standard
Silhouette
Curvy
Material
Glass
Finish
Glossy
Components
Screw-cap
Texture
Smooth
Transparency
Semi-transparent

Color & Typography

Key takeaways

Palette
Font Style
Sans-serif
Typography Mood
Playful
Label Density
Moderate info

Audience & Context

Key takeaways

Target Audience
Feminine
Contextual Fit
Luxury Vanity
Seasonal Vibe
Year-round
Sensory Cue
Fresh

Branding Signals

Key takeaways

Logo Presence
Logo visible
Logo Emphasis
10.0 %
Premium Tier
Premium

Shelf impression

A visually striking display of six elegantly designed bottles of Eau de Parfum on a marble countertop with a soft-focus background. The bottles have unique colors and shapes with textured ribbed caps. The first bottle on the left is a deep purple with gold lettering 'Fantasia Ve', followed by a round bottle labeled 'Ma'Magnifica' in a vibrant burgundy with a rippled cap, the third one is amber with text 'Passeggiati', the fourth is a bright blue labeled 'Chill & Sole', followed by a pink bottle named 'Baciami' with a pink cap. The last bottle is white, slightly smaller with vertical ribbed stripes and labeled 'Magnifying'. Each bottle features a conical shape that transitions to a rounded base, with a glossy finish. The visual presentation is cheerful and inviting, with a focus on color variety and unique branding elements.

Premium Premium Scent cue: Fresh

Quick signals

Aesthetic score
9.0 / 10
Logo presence
Front-and-center branding
Logo emphasis
Covers ~10.0% of the main panel

This is preserved retailer history, not a live offer. Save it for comparison; ordering stays unavailable until this exact product is refreshed.

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Explore snapshots

View historical prices and details captured over time.

madrid.shopdutyfree.com
252.70 USD
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www.dublinandcorkdutyfree.ie
246.95 USD
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madrid.shopdutyfree.com
252.70 USD
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madrid.shopdutyfree.com
252.70 USD
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www.dublinandcorkdutyfree.ie
246.95 USD
View snapshot →
www.dublinandcorkdutyfree.ie
226.31 USD
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www.dublinandcorkdutyfree.ie
228.72 USD
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www.dublinandcorkdutyfree.ie
224.77 USD
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www.dublinandcorkdutyfree.ie
224.77 USD
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madrid.shopdutyfree.com
245.15 USD
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madrid.shopdutyfree.com
287.18 USD
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Other airports with this product

Istanbul Airport (IST) · Turkey

Bvlgari

Bvlgari Man in Black Parfum 100 ml

Man in Black Parfum is a darker, more enigmatic expression of Fire, unveiling a deeper and mysterious intensity. From the first bright spark to the smoldering embers, this fragrance captures the untamed power of a flame, revealing its duality, bold yet mysterious. The elemental force is part of a deeper inspiration that unites the entire Bvlgari Man collection. At its heart lies the Circle of Nature: a visual and narrative journey through the geometry of nature, capturing the eternal essence of the elements. For Bvlgari Man, the Circle of Nature holds profound meaning. More than just a shape, it is a force that governs all life, the eternal essence of nature, timeless and ever flowing. The circular symbolism also echoes the refillable design of the Bvlgari Man flacon and the Bvlgari Bvlgari engravings on the cap, reinforcing a connection to nature and timeless craftsmanship. The Bvlgari Man flacon reflects the Maison’s unmistakable style, where the geometric precision of Roman architecture meets the bold modernity of Italian design. With its clean lines, structured silhouette, and refined finish, it embodies both audacity and elegance. Moreover, the matte black of Man in Black evokes lava stone polished by Fire. Beyond design, the packaging also encompasses the use of sustainable materials. By reducing material usage and transitioning to beetroot-based ethanol, we achieve at least a 16% reduction in CO emissions. Overall, the newly designed Bvlgari Man in Black flacon features 34% PCR (post-consumer recycled) materials, including 40% recycled glass and 28% recycled plastic. To enhance usability, the new packaging weighs 23% less and features a removable cap that protects the atomizer and reveals a circular aluminum plate engraved with the Bvlgari Bvlgari logotype. Reinforcing its commitment to making the flacon last longer, the collection embraces a fully refillable design. Each fragrance in the collection is offered in a dedicated 200ml refill, compatible with all flacon sizes—60ml, 100ml, and 150ml.

$ 166.15

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