Design DNA
Key takeaways
- Design Style
- Luxury
- Brand Vibe
- Premium
- Emotional Tone
- Elegant
- Color Mood
- Monochrome
- Color Temperature
- Cool
- Contrast
- High-contrast
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by MCM
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Budapest Ferenc Liszt International Airport (BUD) · Hungary — Heinemann
USD 98.69
EUR 87.90 at the shop
MCM Ultra Eau de Parfum 75 ml
SKU: 1643566
Brand: MCM
Category: Fragrance
Status: Price observed from retailer data
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Price at: Budapest Ferenc Liszt International Airport (BUD) · Hungary — Heinemann
$ 98.69
EUR 87.90 at the shop
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Listing notes
- Mit MCM wird die Welt des Parfums neu gedacht
- Travel size 75.0 ml
Specs
- SKU
- 1643566
- Volume
- 75.0 ml
- Airport retailer
- www.heinemann-shop.com
Mit MCM wird die Welt des Parfums neu gedacht. Wenn klassische Aromen auf neue Technologien treffen, entsteht ein völlig neues Dufterlebnis. Verführerische Himbeere, von Hand verlesener Jasmin, frische Hölzer und reines Ambroxan vereinen sich zu einem einzigartigen Duft, der Grenzen überwindet und verbindet.
Product visuals
Properties
Packaging & Form
Key takeaways
- Packaging
- Box
- Size Class
- Standard
- Silhouette
- Curvy
- Material
- Plastic
- Finish
- Matte
- Components
-
Perfume bottle Pouch/mini bag Brand emblem Metal plaque Patterned outer material
- Texture
- Smooth
- Transparency
- Opaque
Color & Typography
Key takeaways
- Font Style
- Sans-serif
- Typography Mood
- Bold
- Label Density
- Moderate
Badges & Highlights
Key takeaways
- Iconography
-
MCM logo Winged emblem Diamond motif
- Claims
-
Eau de Parfum
- Stated Capacity
- 2.5 FL.OZ./75 ml
Audience & Context
Key takeaways
- Target Audience
- General
- Contextual Fit
- Everyday Household
- Seasonal Vibe
- Year-round
- Sensory Cue
- Floral
Branding Signals
Key takeaways
- Logo Presence
- Logo visible
- Logo Emphasis
-
0.0 %
- Premium Tier
- Premium
Shelf impression
MCM Eau de Parfum 75 ml bottle and matching pouch with black and silver MCM pattern featuring winged emblem and diamond motifs. The packaging shows a metallic silver label with MCM branding and large ONYX text, surrounded by repeated MCM logos. The bottle is housed in a rounded top case with a black patterned exterior and a silver plaque on the front.
Premium
Premium
Scent cue: Floral
Quick signals
- Aesthetic score
- 0.0 / 10
- Logo presence
- Front-and-center branding
- Logo emphasis
- Covers ~0.0% of the main panel
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Baseline
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