Design DNA
Key takeaways
- Design Style
- Modern
- Brand Vibe
- Mass-market
- Emotional Tone
- Energetic
- Color Mood
- Vibrant
- Color Temperature
- Warm
- Contrast
- High-contrast
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by Milka
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MILKA LU POUCH 280G
SKU:
Brand: Milka
Category: Sweet food
Status: Price observed from retailer data
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Pickup: Global
$ 15.50
Listing notes
- Travel size 0.28 kg
Specs
- Volume
- 0.28 kg
- Weight
- 280.0 g
- Airport retailer
- www.heinemann-shop.com
No description available
Product visuals
Properties
Packaging & Form
Key takeaways
- Packaging
- Pouch
- Size Class
- Standard
- Components
-
Handle
- Texture
- Smooth
- Transparency
- Opaque
Color & Typography
Key takeaways
- Palette
-
- Font Style
- Sans-serif
- Typography Mood
- Playful
- Label Density
- Clean/Minimal text
Badges & Highlights
Key takeaways
- Stated Capacity
- 280g
Audience & Context
Key takeaways
- Target Audience
- General
- Contextual Fit
- Everyday Household
- Seasonal Vibe
- Year-round
- Sensory Cue
- Sweet
Branding Signals
Key takeaways
- Logo Presence
- Logo visible
- Logo Emphasis
-
15.0 %
- Premium Tier
- Mid-tier
Shelf impression
The product image is a pouch for Milka LU Choco Biscuit with a visually engaging design. The primary color of the packaging is a rich purple that conveys a sense of indulgence and sweetness. The packaging features a stylized white cow image representing the Milka brand, positioned on the left side. Below the cow, there is a golden swoosh design that adds elegance and a feeling of flow. The product name 'Choco Biscuit' is prominently displayed in playful typography with a mix of white and dark blue colors. The 'LU' logo is in bold red, creating a direct contrast with the purple background. The pouch has a simple handle for carrying convenience, making it practical for travel, as indicated by the label 'TRAVEL EXCLUSIVE' at the bottom. The biscuits are depicted prominently at the center, showing their stacked form with a visible filling, enhancing the food appeal. The volume information '8x e 280g' is clearly shown at the top right in a smaller size. The overall layout is clean and modern, appealing to a youthful demographic.
Mass-market
Mid-tier
Scent cue: Sweet
Quick signals
- Aesthetic score
- 8.0 / 10
- Logo presence
- Front-and-center branding
- Logo emphasis
- Covers ~15.0% of the main panel
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Airport availability
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Pickup, delivery, and stock depend on the linked retailer.
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Listing provenance
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