Design DNA
Key takeaways
- Design Style
- Playful
- Brand Vibe
- Mid-tier
- Emotional Tone
- Fun
- Color Mood
- Vibrant
- Color Temperature
- Cool
- Contrast
- High-contrast
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by Mad Scientist
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Heinemann Duty Free (multiple locations)
$ 16.90
Mad Scientist Ipa Pack travel exclusive 3*0.33L
SKU: 1380303
Brand: Mad Scientist
Category: Liquor
Status: Price observed from retailer data
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Pickup: Global
$ 16.90
Listing notes
- Das ultimative Indian Pale Ale Packet von Mad Scientist beinhaltet das charakteristische West Coast IPA, den Bestseller Double IPA und das New England IPA - ein Liebling vieler Budapester craft beer fans
- Travel size 0.99 l
Specs
- SKU
- 1380303
- Volume
- 0.99 l
- Airport retailer
- www.heinemann-shop.com
Das ultimative Indian Pale Ale Packet von Mad Scientist beinhaltet das charakteristische West Coast IPA, den Bestseller Double IPA und das New England IPA - ein Liebling vieler Budapester craft beer fans. Lass dich von der Bitterkeit der IPAs durch die verschieden Geschmäcker führen.
Product visuals
Properties
Packaging & Form
Key takeaways
- Packaging
- Can
- Size Class
- Standard
- Silhouette
- Cylindrical
- Material
- Metal
- Finish
- Glossy
- Texture
- Smooth
- Transparency
- Opaque
Color & Typography
Key takeaways
- Palette
-
- Font Style
- Sans-serif
- Typography Mood
- Playful
- Label Density
- Moderate info
Badges & Highlights
Key takeaways
- Stated Capacity
- 473 ml
Audience & Context
Key takeaways
- Target Audience
- General
- Contextual Fit
- Everyday Household
- Seasonal Vibe
- None
- Sensory Cue
- Fresh
Branding Signals
Key takeaways
- Logo Presence
- Logo visible
- Logo Emphasis
-
20.0 %
- Premium Tier
- Mid-tier
Shelf impression
The image depicts a tall, cylindrical can of beer labeled 'Mad Scientist IPA'. The can features a vibrant mint green background. In the center, there is a whimsical illustration of a mad scientist's head characterized by wild white hair and oversized yellow glasses with round lenses. Above this illustration is the brand name 'OGC BREWING CO' in small white lettering. Just below the illustration is the title 'MAD SCIENTIST' in large, bold white letters, followed by 'IPA' in smaller font. Further down, there is information such as 'STRONG BEER | BIÈRE FORTE', along with the IBU and alcohol content details. The bottom of the can includes a descriptive text about the beer's characteristics, emphasizing tropical fruit and citrus notes.
Mid-tier
Mid-tier
Scent cue: Fresh
Quick signals
- Aesthetic score
- 8.0 / 10
- Logo presence
- Front-and-center branding
- Logo emphasis
- Covers ~20.0% of the main panel
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