Design DNA
Key takeaways
- Design Style
- Modern
- Brand Vibe
- Premium
- Emotional Tone
- Elegant
- Color Mood
- Vibrant
- Color Temperature
- Neutral
- Contrast
- High-contrast
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Waterproof
by L'Oréal Paris
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USD 22.34
L'Oreal Paris Oa Infaillible Liquid Fresh Wear Foundation N° 15 Porcelaine 30 ml
SKU: 1497899
Brand: L'Oréal Paris
Category: Make-up
Status: Price observed from retailer data
$ 22.34
Listing notes
- Want your foundation to last all day long? Meet New L'Oreal Paris Infallible 24 hour Freshwear Foundation for a full coverage, no compromise base for the ultimate resistance
- Travel size 30.0 ml
Specs
- SKU
- 1497899
- Volume
- 30.0 ml
- Shade
- No. 15 - Porcelaine
Want your foundation to last all day long? Meet New L'Oreal Paris Infallible 24 hour Freshwear Foundation for a full coverage, no compromise base for the ultimate resistance. With a new standard in longwear coverage it's transfer-proof, life-proof, party-proof and water-proof so you get more from your makeup.
Product visuals
Properties
Packaging & Form
Key takeaways
- Packaging
- Bottle
- Size Class
- Standard
- Silhouette
- Rectangular
- Material
- Glass
- Finish
- Glossy
- Components
-
Pump
- Texture
- Smooth
- Transparency
- Transparent
Color & Typography
Key takeaways
- Palette
-
- Font Style
- Sans-serif
- Typography Mood
- Elegant
- Label Density
- Moderate info
Badges & Highlights
Key takeaways
- Iconography
-
Sun
- Certifications
-
SPF
- Claims
-
Vitamin C
- Stated Capacity
- 30 ml
Audience & Context
Key takeaways
- Target Audience
- Feminine
- Contextual Fit
- Luxury Vanity
- Seasonal Vibe
- Year-round
- Sensory Cue
- Fresh
Branding Signals
Key takeaways
- Logo Presence
- Logo visible
- Logo Emphasis
-
30.0 %
- Premium Tier
- Mid-tier
Shelf impression
The product is a bottle of L'Oreal Paris Oa Infaillible Liquid Fresh Wear Foundation with the shade N° 15 Porcelaine. The bottle is rectangular with a slightly rounded base. It features a transparent glass body that allows visibility of the liquid foundation inside, which appears to be a light beige color. The cap is a glossy black with a red accent, making it visually striking. The label has bold black typography displaying 'L'OREAL' at the top, followed by a prominent and bold 'INFAILLIBLE' in a slightly large font, '32H FRESH WEAR' below it in contrasting color type. Other graphics include mentions of 'ALL-DAY LUMINOUS' in white on the cap and 'SPF 25 + VITAMIN C' on the label. The background of the label is mostly beige with red accents and black text, which gives a clean but modern look. The overall design is contemporary and elegant, appealing to a youthful demographic. The competent use of fonts captures attention while remaining legible. The foundation is in a standard-sized 30 ml packaging. The overall mood of the product is fresh and luminous, suggesting vitality.
Premium
Mid-tier
Scent cue: Fresh
Quick signals
- Aesthetic score
- 8.0 / 10
- Logo presence
- Front-and-center branding
- Logo emphasis
- Covers ~30.0% of the main panel
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