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by Estée Lauder
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Copenhagen Airport (CPH) · Denmark — Heinemann

USD 41.82

Estée Lauder Futurist Soft Touch Brightening Concealer N° 13 4W

SKU: 1680843 Brand: Estée Lauder Category: Make-up Status: Price observed from retailer data

$ 41.82

Listing notes

  • Look brighter now
  • Travel size 6.0 ml

Specs

SKU
1680843
Volume
6.0 ml
Look brighter now. Even brighter in the future. With this innovative Skincealer formula, skin is instantly hydrated and looks brighter, more radiant, more perfected. Plumps fine, dry lines and improves hydration and radiance over time. Delivers the performance of a long-wearing, medium-to-full coverage brightening concealer—plus the efficacy of skincare. After 1 week: Hydration and radiance are measurably increased. After 4 weeks: Fine lines and dark circles look reduced. Undereye firmness is improved. With continued use: The telltale undereye area looks smoother, more radiant. Crepiness appears reduced. Silky hybrid formula covers and brightens dark circles. Soft Radiant finish. Water-, sweat- and humidity-resistant. All-day color true wear. Non-creasing, non-poring. The exclusive soft-touch applicator is based on the shape of a fingertip. Designed for precision application and easy blending in all areas. KEY INGREDIENTS Vitamin C Brightening Complex: Helps diminish the look of undereye circles and bring new radiance to the undereye area. Tri-Firming Complex: Helps skin feel firmer, look more resilient. Helps reduce the look of lines. Hyaluronic Acid Complex: Dual molecular weight Hyaluronic Acid helps retain moisture on the surface of the skin and provides hydration. Plus, an algae extract helps plump skin with hydration.

Product visuals

Properties

Design DNA

Key takeaways

Design Style
Modern
Brand Vibe
Premium
Emotional Tone
Elegant
Color Mood
Elegant
Color Temperature
Warm
Contrast
High-contrast

Packaging & Form

Key takeaways

Packaging
Tube
Size Class
Standard
Silhouette
Cylindrical
Material
Glass
Finish
Glossy
Components
Applicator Wand
Texture
Smooth
Transparency
Transparent

Color & Typography

Key takeaways

Palette
Font Style
Sans-serif
Typography Mood
Elegant
Label Density
Clean/Minimal text

Audience & Context

Key takeaways

Target Audience
Feminine
Contextual Fit
Luxury Vanity
Seasonal Vibe
Year-round
Sensory Cue
Neutral

Branding Signals

Key takeaways

Logo Presence
Logo visible
Logo Emphasis
20.0 %
Premium Tier
Premium

Shelf impression

A sleek concealer tube from Estée Lauder. The tube has a transparent body showcasing a soft beige liquid inside. The cap is a matte deep navy blue with a glossy gold band at the base where the cap meets the tube. On the front of the tube, the brand name 'Estée Lauder' is prominently displayed in a luxurious gold font, with the product name 'Futurist Soft Touch Brightening Concealer' directly beneath it in smaller font. The applicator is a white, tapered wand with a soft applicator tip made of sponge-like material, slightly coated with concealer, indicating its usage. The glass tube's shiny finish enhances the overall elegance of the product.

Premium Premium Scent cue: Neutral

Quick signals

Aesthetic score
8.0 / 10
Logo presence
Front-and-center branding
Logo emphasis
Covers ~20.0% of the main panel

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