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Source rating 4.5+ by Wrigley's
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Düsseldorf Airport (DUS) · Germany — Heinemann

USD 6.07

EUR 5.49 at the shop

Retailer listing rating: 5.0 out of 5

Wrigley's EXTRA White Sweet Mint chewing gum 56g

SKU: 1611191 Brand: Wrigley's Category: Sweet food Status: Price observed from retailer data

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Price at: Düsseldorf Airport (DUS) · Germany — Heinemann

$ 6.07

EUR 5.49 at the shop

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Listing notes

  • Extra helps to keep teeth clean and neutralize plaque acids, so you have the confidence to smile and be at your best throughout theday
  • Travel size 56.0 g

Specs

SKU
1611191
Volume
56.0 g
Weight
0.056 kg
Airport retailer
www.heinemann-shop.com
Extra helps to keep teeth clean and neutralize plaque acids, so you have the confidence to smile and be at your best throughout theday. This multipack contains 4 x 10pc of Extra White Sweet Mint gum.

Product visuals

Properties

Design DNA

Key takeaways

Design Style
Modern
Brand Vibe
Mass-market
Emotional Tone
Cheerful
Color Mood
Vibrant
Color Temperature
Neutral
Contrast
High-contrast

Packaging & Form

Key takeaways

Packaging
Pouch
Size Class
Standard
Silhouette
Curvy
Material
Plastic
Finish
Glossy
Components
Resealable Zip
Texture
Smooth
Transparency
Opaque

Color & Typography

Key takeaways

Palette
Font Style
Sans-serif
Typography Mood
Playful
Label Density
Moderate info

Badges & Highlights

Key takeaways

Iconography
Star
Claims
Sugarfree
Stated Capacity
56g

Audience & Context

Key takeaways

Target Audience
General
Contextual Fit
Everyday Household
Seasonal Vibe
Year-round
Sensory Cue
Fresh

Branding Signals

Key takeaways

Logo Presence
Logo visible
Logo Emphasis
30.0 %
Premium Tier
Budget

Shelf impression

A package of Wrigley's Extra White chewing gum in a 56g size. The packaging is a light gray, resealable pouch that is glossy. Prominently displayed on the front is the brand logo 'Wrigley's' in dark blue text and the word 'Extra' in a bold, playful font with a blue and white circular design beneath it. The word 'White' is above 'Extra' in a smaller, white typeface. The text 'SWEET MINT' is clearly visible in bold, dark text at the bottom of the package. There's a vibrant yellow banner at the top right corner stating '4 PACK', and below that, '4x10 PIECES' in smaller print. The package features illustrations of the gum pieces which are white with specks, reinforcing the mint flavor. The overall design includes circular shapes and abstract designs in blue and white, contributing to a fresh and modern aesthetic.

Mass-market Budget Scent cue: Fresh

Quick signals

Aesthetic score
8.0 / 10
Logo presence
Front-and-center branding
Logo emphasis
Covers ~30.0% of the main panel

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