Design DNA
Key takeaways
- Design Style
- Modern
- Brand Vibe
- Mid-tier
- Emotional Tone
- Fun
- Color Mood
- Bold
- Color Temperature
- Warm
- Contrast
- High-contrast
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by Dead Man's
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Vienna International Airport (VIE) · Austria — Heinemann
$ 22.97
Dead Man’s Fingers Spiced 37.5% 1L
SKU: 1511861
Brand: Dead Man's
Category: Liquor
Status: Price observed from retailer data
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Pickup: Vienna International Airport (VIE) · Austria
$ 22.97
Listing notes
- Where a blended rum meets exotic spices to create a unique and distinctive flavour profile
- Travel size 1.0 l
Specs
- SKU
- 1511861
- Volume
- 1.0 l
- Airport retailer
- www.heinemann-shop.com
Where a blended rum meets exotic spices to create a unique and distinctive flavour profile. Our original Spiced Rum is from the Rum & Crab Shack in St. Ives, Cornwall. It is a blend of Caribbean rum and spices, inspired by Cornish flavours such as Saffron Cake, spiced fruit and the Shack’s own Pedro Ximenez ice cream.
Product visuals
Properties
Packaging & Form
Key takeaways
- Packaging
- Bottle
- Size Class
- Standard
- Silhouette
- Square
- Material
- Glass
- Finish
- Glossy
- Components
-
Screw-cap
- Texture
- Smooth
- Transparency
- Opaque
Color & Typography
Key takeaways
- Palette
-
- Font Style
- Sans-serif
- Typography Mood
- Bold
- Label Density
- Moderate info
Badges & Highlights
Key takeaways
- Iconography
-
Skull
- Stated Capacity
- 1L
Audience & Context
Key takeaways
- Target Audience
- General
- Contextual Fit
- Everyday Household
- Seasonal Vibe
- Year-round
- Sensory Cue
- Fruity
Branding Signals
Key takeaways
- Logo Presence
- Logo visible
- Logo Emphasis
-
25.0 %
- Premium Tier
- Mid-tier
Shelf impression
The image features a dark, moody shot of a bottle of Dead Man's Fingers Spiced Rum with a striking black glass finish. The bottle is square-shaped with a short neck and a quite wide shoulder. The neck of the bottle has a cap that is simple and functional. The label is predominantly black with a distinctive ornate skull design and golden lettering stating 'DEAD MAN'S FINGERS' in a bold, playful font. Beneath the brand name, the text 'SPICED RUM' is displayed in white, accentuating the product type. The background is black, enhancing the dramatic effect and creating high contrast with the bright colors of the product and the ingredients. Floating around the bottle are several vibrant orange slices, whole nutmeg nuts, and black vanilla pods, all seemingly suspended in midair, adding a sense of action and vibrancy to the composition. The overall aesthetic is modern and playful, with a punk rock vibe conveying a bold, arty aesthetic.
Mid-tier
Mid-tier
Scent cue: Fruity
Quick signals
- Aesthetic score
- 8.0 / 10
- Logo presence
- Front-and-center branding
- Logo emphasis
- Covers ~25.0% of the main panel
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Listing provenance
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Baseline
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