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Source rating 4.5+ by Royal Salute
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Düsseldorf Airport (DUS) · Germany — Heinemann

$ 288.16

Retailer listing rating: 5.0 out of 5

(1 source review)

Royal Salute 21yo Polo Miami Blended Scotch Whiskey Limited Edition 40% 0.7L gift pack

SKU: 2003262 Brand: Royal Salute Category: Whiskey Status: Price observed from retailer data

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Pickup: Düsseldorf Airport (DUS) · Germany

$ 292.17

Listing notes

  • Royal Salute was created to mark the coronation of Queen Elizabeth II in 1953 and has a longstanding affinity with polo, the ‘Sportof Kings’
  • Travel size 70.0 CL

Specs

SKU
2003262
Volume
70.0 CL
Airport retailer
www.heinemann-shop.com
Royal Salute was created to mark the coronation of Queen Elizabeth II in 1953 and has a longstanding affinity with polo, the ‘Sportof Kings’. In celebration of our shared values with the noble game of skill, honour and grace, Royal Salute has designed a collection of limited-edition whiskies paying tribute to Iconic Polo Destinations around the world. The Royal Salute Miami Edition is inspired by the alluring city of Miami – beating heart of culture, and home to some of the most famous polo clubs in the world. For over four decades, polo has offered an idyllic luxury experience amidst the city’s inimitable landscape and unique art-deco architecture –coloured in the renowned ‘Florida Pink’. As a tribute to this emblematic city, Royal Salute’s Master Blender Sandy Hyslop has created a unique American-influenced 21-year-old blend, finished in harmonious melange of classic first-fill bourbon and first-fill rye casks. The smooth vanilla and coconut notes from the bourbon casks are reminiscent of Miami’s golden sandy beaches and perfectly pairwith the subtle spicy notes from the rye casks.

Product visuals

Properties

Design DNA

Key takeaways

Design Style
Premium
Brand Vibe
Luxury
Emotional Tone
Cheerful
Color Mood
Vibrant
Color Temperature
Warm
Contrast
High-contrast

Packaging & Form

Key takeaways

Packaging
Box
Size Class
Standard
Silhouette
Curvy
Material
Glass
Finish
Glossy
Components
Screw-cap
Texture
Smooth
Transparency
Opaque

Color & Typography

Key takeaways

Palette
Font Style
Sans-serif
Typography Mood
Elegant
Label Density
Moderate info

Badges & Highlights

Key takeaways

Iconography
Horse Polo Mallet
Stated Capacity
0.7L

Audience & Context

Key takeaways

Target Audience
Luxury consumer
Contextual Fit
Luxury Vanity
Seasonal Vibe
Year-round
Sensory Cue
Fresh

Branding Signals

Key takeaways

Logo Presence
Logo visible
Logo Emphasis
15.0 %
Premium Tier
Luxury

Shelf impression

The product image displays a gift pack for Royal Salute 21 Year Old Blended Scotch Whisky, specifically the Miami Polo Edition. The pack features a vibrant, colorful design dominated by pink hues, mixed with shades of green and blue. On the left side, there’s a beautifully illustrated scene depicting a polo match with players on horses, creating a lively atmosphere. The pack features a golden logo placed in a diamond-shaped frame that reads 'ROYAL SALUTE', while a smaller banner below reads 'BLENDED SCOTCH WHISKY'. There is also clear text stating '21 YEAR OLD' in a bold font. The right side shows the bottle, which is designed in a curvy pink container with an embossed image of polo players. The neck of the bottle is detailed with a gold cap and features the same logo, along with a label that reads 'THE MIAMI POLO EDITION'. The overall design communicates a premium feel, intended for special occasions.

Luxury Luxury Scent cue: Fresh

Quick signals

Aesthetic score
10.0 / 10
Logo presence
Front-and-center branding
Logo emphasis
Covers ~15.0% of the main panel

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