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Source rating 4.5+ by Hugo Boss
Updating airport prices…

Retailer listing rating: 4.8 out of 5

(125 source reviews)

Hugo Boss Dark Blue Repack 75ml Eau de Toilette

SKU: 312355 Brand: Hugo Boss Category: Fragrance Status: Price observed from retailer data

$ 33.52

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Listing notes

  • HUGO Dark Blue is an invigorating scent, designed to captivate the senses
  • Travel size 75.0 ml

Specs

SKU
312355
Volume
75.0 ml
Weight
286.0 g
Shade
Dark Blue
Airport retailer
www.dublinandcorkdutyfree.ie
HUGO Dark Blue is an invigorating scent, designed to captivate the senses. A citrusy top, together with vibrant ginger gives this fragrance a sparkling character. Spicy cardamom undertones are balanced by the freshness of geranium, sage and cypress, ending in a warm base of woody notes, vanilla and patchouli. The bottle is inspired by a cocktail shaker, bringing a playful twist to this seductive scent. HUGO Menswear presents sharp cuts and clean designs that stand outside of the status quo. The HUGO man’s only rule when it comes to style: being his authentic self and nothing else. Discover the full range of HUGO men fragrances: MAN, JUST DIFFERENT and REVERSED. Hugo Boss Dark Blue Repack , reserve online and collect from our Barcelona duty free store before you travel. Explore our extensive range of beauty, liquor and food when you reserve your duty free order online. Find the main Hugo Boss products available to purchase and reserve at Barcelona airport. With up to the benefit of 1000s more products available when you reserve in advance, enjoy shopping tax and duty free products online with more choice, and without the rush! Reserve online, collect and pay in store.

Product visuals

Properties

Design DNA

Key takeaways

Design Style
Modern
Brand Vibe
Mid-tier
Emotional Tone
Elegant
Color Mood
Cool
Color Temperature
Cool
Contrast
High-contrast

Packaging & Form

Key takeaways

Packaging
Box
Size Class
Standard
Silhouette
Cylindrical
Material
Glass
Finish
Opaque
Components
Screw-cap
Texture
Smooth
Transparency
Opaque

Color & Typography

Key takeaways

Palette
Font Style
Sans-serif
Typography Mood
Bold
Label Density
Moderate info

Badges & Highlights

Key takeaways

Stated Capacity
75 ml

Audience & Context

Key takeaways

Target Audience
Masculine
Contextual Fit
Luxury Vanity
Seasonal Vibe
Year-round
Sensory Cue
Fresh

Branding Signals

Key takeaways

Logo Presence
Logo visible
Logo Emphasis
10.0 %
Premium Tier
Mid-tier

Shelf impression

The product is Boss Hugo Dark Blue Eau de Toilette in a 75 ml bottle. The bottle has a sleek and modern cylindrical shape, made of glass that transitions from opaque at the base to a transparent blue towards the top. The cap is metallic silver and has a rounded shape which adds a sophisticated touch. The label on the bottle features bold red text that reads 'HUGO' prominently, along with 'DARK BLUE' in small font above it. The overall color scheme is blue, silver, and red, contributing to a masculine vibe. The box packaging is deep navy blue with a simple illustrative line drawing of the bottle, enhancing the minimalist and modern feel. The text on the box includes details like 'MAN', 'Eau de Toilette', 'Vaporisateur . Natural Spray', and '75 ml e 2.5 FL. OZ.' in clear, legible font. The design feels premium yet accessible, appealing to a mid-tier market positioning. Overall, the aesthetic conveys an elegant and fresh emotional tone, making it appealing to a masculine audience.

Mid-tier Mid-tier Scent cue: Fresh

Quick signals

Aesthetic score
8.0 / 10
Logo presence
Front-and-center branding
Logo emphasis
Covers ~10.0% of the main panel

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