Design DNA
Key takeaways
- Design Style
- Modern
- Brand Vibe
- Premium
- Emotional Tone
- Bold
- Color Mood
- Neutral
- Color Temperature
- Cool
- Contrast
- High-contrast
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Hong Kong International Airport (HKG)
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by Rabanne
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Heinemann Duty Free (multiple locations)
USD 33.37
EUR 29.90 at the shop
Rabanne Phantom Deo Stick
SKU:
Brand: Rabanne
Category: Fragrance
Status: Price observed from retailer data
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Price at: Heinemann Duty Free (multiple locations)
$ 33.37
EUR 29.90 at the shop
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Listing notes
- Fururistic, aromatic, born from the clash between luxury craftmanship and new-tech
- Travel size 75.0 ml
Specs
- Volume
- 75.0 ml
- Weight
- 75.0 g
- Airport retailer
- www.heinemann-shop.com
Fururistic, aromatic, born from the clash between luxury craftmanship and new-tech. Phantom makes you feel energized, powerfully confident and sexy.
Product visuals
Properties
Packaging & Form
Key takeaways
- Packaging
- Tube
- Size Class
- Standard
- Silhouette
- Cylindrical
- Material
- Plastic
- Finish
- Glossy
- Components
-
Screw-cap
- Texture
- Smooth
- Transparency
- Opaque
Color & Typography
Key takeaways
- Palette
-
- Font Style
- Sans-serif
- Typography Mood
- Bold
- Label Density
- Clean/Minimal text
Badges & Highlights
Key takeaways
- Iconography
-
Robot Icon
Audience & Context
Key takeaways
- Target Audience
- Masculine
- Contextual Fit
- Everyday Household
- Seasonal Vibe
- Year-round
- Sensory Cue
- Fresh
Branding Signals
Key takeaways
- Logo Presence
- Logo visible
- Logo Emphasis
-
10.0 %
- Premium Tier
- Premium
Shelf impression
The product is a deodorant stick by Paco Rabanne, named 'Phantom'. The packaging is predominantly black, featuring a shiny silver top portion and a matte black lower section. The label prominently displays the word 'PHANTOM' in large silver letters, while the brand name 'paco rabanne' appears in smaller text beneath it. Below the brand name is the text 'DEODORANT STICK', indicating the product type. An icon of a robot-like figure is also present above the text, which integrates a circular element with a 'P' inside it, further emphasizing the brand's modern aesthetic. The overall design conveys a contemporary and sleek look with clean lines and a minimalistic approach, adhering to a modern and premium design style. The stick is cylindrical in shape and is likely made of plastic with a glossy finish on the silver top and a matte finish on the black body. Overall, the design appears to target a young, modern male audience, projecting a bold and energetic emotional tone. The logo of Paco Rabanne is clearly visible on the packaging.
Premium
Premium
Scent cue: Fresh
Quick signals
- Aesthetic score
- 8.0 / 10
- Logo presence
- Front-and-center branding
- Logo emphasis
- Covers ~10.0% of the main panel
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Airport availability
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