Design DNA
Key takeaways
- Design Style
- Premium
- Brand Vibe
- Premium
- Emotional Tone
- Elegant
- Color Mood
- Neutral
- Color Temperature
- Warm
- Contrast
- High-contrast
Image 1 of 5
USD 12.19
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Price at: Heinemann Duty Free (multiple locations)
$ 12.19
Listing notes
Specs
Product visuals
Design DNA
Packaging & Form
Color & Typography
Badges & Highlights
Audience & Context
Branding Signals
The product packaging features a rectangular box with a predominantly gold background and an elegant texture. At the top, there is a triangular crest in the colors of the Italian flag (green, white, red). The prominent branding 'Novi' is displayed in bold red uppercase letters with a white outline, occupying a significant part of the package surface. Below the brand name, the words 'Gran Selezione' are presented in a large serif font, conveying a sense of elegance and tradition. The lower section of the front of the box includes a description in smaller font stating 'Assortimento delle migliori specialità Novi,' which is also written in Italian. In the foreground of the packaging, three chocolate pieces are displayed: one wrapped in a gold foil with 'Novi' branding, one in a blue foil labeled 'Cuor di' with text partly obscured, and another in gold-colored packaging with the name 'Gianduiotto.' The overall layout and design communicate a luxurious and premium feel, emphasizing the Italian heritage of the product.
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Baseline
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Current price USD 6.13
Why ranked: Baseline catalogue order — personalization is off.
Recorded price USD 11.00
Why ranked: Baseline catalogue order — personalization is off.
Recorded price USD 2.92
Why ranked: Baseline catalogue order — personalization is off.
Recorded price USD 16.83
Why ranked: Baseline catalogue order — personalization is off.
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