Design DNA
Key takeaways
- Design Style
- Vintage
- Brand Vibe
- Premium
- Emotional Tone
- Mysterious
- Color Mood
- Vibrant
- Color Temperature
- Cool
- Contrast
- High-contrast
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by Mr.Jekyll
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Heinemann Duty Free (multiple locations)
$ 11.80
Mr. Jekyll Absinth Bitter 55% 0.7L
SKU:
Brand: Mr.Jekyll
Category: Liquor
Status: Price observed from retailer data
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Pickup: Global
$ 11.80
Listing notes
- Around the turn of the 20th century Absinth was the preferred drink of intelectuals and artists
- Travel size 0.7
Specs
- Volume
- 0.7
- Airport retailer
- www.heinemann-shop.com
Around the turn of the 20th century Absinth was the preferred drink of intelectuals and artists. Due to the vermouth-extract thujon with its antoxicating effects absinth was forbidden for over 75 years, but can today be distributed again in a restricted and legalised version. Mr. Jekyll Absinth is produced from vermouth-extract and aniseed according to a well-tried recipe. The herbal aroma paired with slight sweetness make it an absolutely versatile drink. Enjoy Mr. Jekyll Absinth dilluted with water, as a mix with Cola, Red Bull or juice or neat with deliberation.
Product visuals
Properties
Packaging & Form
Key takeaways
- Packaging
- Bottle
- Size Class
- Standard
- Silhouette
- Cylindrical
- Material
- Glass
- Finish
- Glossy
- Components
-
Screw-cap
- Texture
- Smooth
- Transparency
- Transparent
Color & Typography
Key takeaways
- Palette
-
- Font Style
- Sans-serif
- Typography Mood
- Elegant
- Label Density
- Moderate info
Badges & Highlights
Key takeaways
- Iconography
-
Leaf
- Stated Capacity
- 0.7L
Audience & Context
Key takeaways
- Target Audience
- Adult
- Contextual Fit
- Everyday Household
- Seasonal Vibe
- None
- Sensory Cue
- Herbal
Branding Signals
Key takeaways
- Logo Presence
- Logo visible
- Logo Emphasis
-
15.0 %
- Premium Tier
- Premium
Shelf impression
The product is a bottle of Mr. Jekyll Absinth Bitter with a height of approximately 30cm. The bottle is cylindrical in shape and has a glossy finish. The label prominently features the word 'Absinthe' in large, bold lettering, colored in red and white against a predominantly black backdrop with ornate detailing. The central image on the label showcases a detailed illustration of a man dressed in Victorian attire (top hat and suit) holding a drink, which is placed in a circular frame. The bottom portion of the label includes three circular gold coins, symbolizing the product's brand identity. The neck of the bottle has a tamper-proof black cap. The liquid inside the bottle is a vibrant green color, indicating the presence of herbs, commonly associated with absinthe. The overall design incorporates vintage elements, giving it a classic, luxurious feel. The size of the bottle is 0.7L, and the alcohol content is visibly stated at 55%.
Premium
Premium
Scent cue: Herbal
Quick signals
- Logo presence
- Front-and-center branding
- Logo emphasis
- Covers ~15.0% of the main panel
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