Design DNA
Key takeaways
- Design Style
- Luxury
- Brand Vibe
- Premium
- Emotional Tone
- Elegant
- Color Mood
- Monochrome
- Color Temperature
- Neutral
- Contrast
- High-contrast
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by Lancôme
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USD 38.12
Lancôme Hypnose Custom Wear Volume Mascara N° 002 Brown
SKU: 000000000001317663
Brand: Lancôme
Category: Make-up
Status: Price observed from retailer data
$ 38.12
Listing notes
- Our Iconic Hypnôse mascara offering volume control in a new luxurious packaging
- Travel size 6.2 ml
Specs
- SKU
- 000000000001317663
- Volume
- 6.2 ml
- Shade
- Brown
Our Iconic Hypnôse mascara offering volume control in a new luxurious packaging. Go as bold, or natural as you desire with every stroke. The SoftSculpt ™ formula is enriched in ProVitamin B5 and leaves lashes feeling soft and supple. Create day to evening looks with this buildable mascara, and achieve up to 8 times the volume. 91%* saw this mascara leave lashes feeling supple 89%* saw a precise makeup result 79%* saw a more intense look to the eyes Tested under ophthalmological control. Suitable for sensitive eyes and contact lens wearers. *Consumer test on a panel of 58 woman.
Product visuals
Properties
Packaging & Form
Key takeaways
- Packaging
- Box
- Size Class
- Standard
- Silhouette
- Curvy
- Material
- Plastic
- Finish
- Glossy
- Components
-
Screw-cap
- Texture
- Smooth
- Transparency
- Opaque
Color & Typography
Key takeaways
- Palette
-
- Font Style
- Serif
- Typography Mood
- Elegant
- Label Density
- Moderate info
Badges & Highlights
Key takeaways
- Stated Capacity
- 6.2 ml
Audience & Context
Key takeaways
- Target Audience
- Feminine
- Contextual Fit
- Luxury Vanity
- Seasonal Vibe
- Year-round
- Sensory Cue
- Neutral
Branding Signals
Key takeaways
- Logo Presence
- Logo visible
- Logo Emphasis
-
20.0 %
- Premium Tier
- Premium
Shelf impression
The product is Lancôme Hypnose Custom Wear Volume Mascara N° 002 Brown. The mascara is housed in a sleek, glossy black tube with a slightly curvy and elongated design, giving it a modern and elegant appearance. The mascara wand is attached to the tube, featuring a thick brush with long bristles for volume enhancement. The packaging includes a rectangular, metallic silver box with a subtle texture, featuring the brand name 'LANCOME' in large, elegant serif font at the top, along with 'HYPNÔSE' prominently displayed. The box includes some additional text that states 'Mascara Volume Sur Mesure Custom-Wear Volume Mascara' and the volume '6.2 ml', printed in smaller font. The overall aesthetic is luxurious and appealing, conveying a high-end positioning. The visible label of the tube includes the word 'HYPNÔSE' and a shade name '01 NOIR HYPNOTIC' also in metallic gold lettering. The design uses a monochrome color palette with black, silver, and gold elements.
Premium
Premium
Scent cue: Neutral
Quick signals
- Aesthetic score
- 9.0 / 10
- Logo presence
- Front-and-center branding
- Logo emphasis
- Covers ~20.0% of the main panel
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Baseline
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