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Source rating 4.5+ by Yves Saint Laurent
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Retailer listing rating: 5.0 out of 5

(3 source reviews)

Yves Saint Laurent MYSLF 100ml Eau de Parfum

SKU: 60947 Brand: Yves Saint Laurent Category: Fragrance Status: Price observed from retailer data

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$ 159.54

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Listing notes

  • MYSLF, The new masculine refillable fragrance by Yves Saint Laurent The expression of the man you are, with all your nuances
  • Travel size 150.0 ml

Specs

SKU
60947
Volume
150.0 ml
Airport retailer
www.taxfree-heinemann.dk
MYSLF, The new masculine refillable fragrance by Yves Saint Laurent The expression of the man you are, with all your nuances. A statement of modern masculinity, embracing all his facets and emotions. The first YSL BEAUTY woody floral for a contrasted trail of modernity. At first, a fresh & vibrant accord made of bergamot heart from Calabria and vert de bergamot. At heart, a wild & beating orange blossom absolute heart from Tunisia crafted for YSL beauty. At last, a sensual & textured woods accords made of Indonesian patchouli heart and Ambrofix™. A YSL silhouette in a bottle. Sleek.Fluid. A black lacquered monolith in nuances where you can see yourself. At its heart, embedded in the glass, is the iconic YSL Cassandre logotype. My scent, MYSLF.

Product visuals

Properties

Design DNA

Key takeaways

Design Style
Modern
Brand Vibe
Luxury
Emotional Tone
Elegant
Color Mood
Monochrome
Color Temperature
Neutral
Contrast
High-contrast

Packaging & Form

Key takeaways

Packaging
Box
Size Class
Standard
Silhouette
Rectangular
Material
Glass
Finish
Glossy
Components
Screw-cap
Texture
Smooth
Transparency
Opaque

Color & Typography

Key takeaways

Palette
Font Style
Sans-serif
Typography Mood
Bold
Label Density
Clean/Minimal text

Badges & Highlights

Key takeaways

Stated Capacity
100ml

Audience & Context

Key takeaways

Target Audience
Luxury consumer
Contextual Fit
Luxury Vanity
Seasonal Vibe
Year-round
Sensory Cue
Fresh

Branding Signals

Key takeaways

Logo Presence
Logo visible
Logo Emphasis
15.0 %
Premium Tier
Luxury

Shelf impression

The product features a tall, rectangular black bottle adorned with a glossy finish that reflects light, giving it a sophisticated and luxurious appearance. The front of the bottle showcases an embossed YSL (Yves Saint Laurent) logo near the bottom, while the bottle cap is sleek and squared. To the left of the bottle is the packaging, a black box with striking white graphics that include overlapping YSL initials and the product name 'MYSLF' in a bold modern font. The box provides a high-contrast visual with its black and white theme and includes text that states 'Yves Saint Laurent' and 'Eau de Parfum', as well as product specifications with a QR code at the bottom. The overall presentation exudes a sense of high-end fashion and modern artistry.

Luxury Luxury Scent cue: Fresh

Quick signals

Logo presence
Front-and-center branding
Logo emphasis
Covers ~15.0% of the main panel

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