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Source rating 4.5+ by Kiehl's
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Retailer listing rating: 5.0 out of 5

(1 source review)

Ultra Facial Cleanser Travel Size 75ml

SKU: 323553 Brand: Kiehl's Category: Skin-care Status: Price observed from retailer data

$ 17.08

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Listing notes

  • This specially formulated gentle foaming cleanser helps remove dirt and debris without over-drying or stripping skin
  • Travel size 75.0 ml

Specs

SKU
323553
Volume
75.0 ml
Airport retailer
www.dublinandcorkdutyfree.ie
This specially formulated gentle foaming cleanser helps remove dirt and debris without over-drying or stripping skin. In addition to dissolving excess oil and dirt, this pH-balanced cleanser helps maintain skin’s natural balance. Formulated with Squalane, Apricot Kernel Oil, Vitamin E and Avocado Oil, our gentle face wash is suitable for all skin types.

Product visuals

Properties

Design DNA

Key takeaways

Design Style
Modern
Brand Vibe
Mid-tier
Emotional Tone
Calm
Color Mood
Neutral
Color Temperature
Neutral
Contrast
High-contrast

Packaging & Form

Key takeaways

Packaging
Tube
Size Class
Travel-size
Silhouette
Curvy
Material
Plastic
Finish
Matte
Components
Screw-cap
Texture
Smooth
Transparency
Opaque

Color & Typography

Key takeaways

Palette
Font Style
Sans-serif
Typography Mood
Minimalist
Label Density
Moderate info

Badges & Highlights

Key takeaways

Stated Capacity
75ml

Audience & Context

Key takeaways

Target Audience
Gender-neutral
Contextual Fit
Bathroom
Seasonal Vibe
Year-round
Sensory Cue
Clean

Branding Signals

Key takeaways

Logo Presence
Logo visible
Logo Emphasis
10.0 %
Premium Tier
Mid-tier

Shelf impression

The image features a travel-sized Ultra Facial Cleanser from Kiehl's alongside two other products: an Ultra Facial Toner, and an Ultra Facial Cream, all laid out neatly against a bright background. The cleanser is in a squeezable tube, predominantly white with black text describing the product. It includes the Kiehl's logo at the top, and the product name ('Ultra Facial Cleanser') is prominently displayed. Below this, in smaller text, it describes the formula benefits saying it cleanses without over-drying or stripping skin, and notes it's suitable for all skin types. The toner, in a cylindrical bottle, has a similar white design with black text, maintaining a cohesive brand look. The cream, in a small jar, follows suit with an easy-to-read label. There are olive branches visible in the background that add a natural element. The dominant colors in the photo are white, black, and subtle green from the olive branches.

Mid-tier Mid-tier Scent cue: Clean

Quick signals

Aesthetic score
8.0 / 10
Logo presence
Front-and-center branding
Logo emphasis
Covers ~10.0% of the main panel

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