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Vienna International Airport (VIE) · Austria — Heinemann

USD 48.17

Diorshow Iconic Overcurl Volume Mascara

SKU: 1575933 Brand: Dior Category: Make-up Status: Price observed from retailer data

$ 48.17

Listing notes

  • Diorshow Iconic Overcurl is the iconic Dior mascara that gives the lashes spectacular shape and bathes them in intense, long-wearing color

Specs

SKU
1575933
Weight
6.0 g
Diorshow Iconic Overcurl is the iconic Dior mascara that gives the lashes spectacular shape and bathes them in intense, long-wearing color. Comfortable to wear, it boasts a formula enriched with cornflower floral water. Diorshow Iconic Overcurl, the mascara with 24h* wear that guarantees spectacular volume and lash care. * Instrumental test on 25 subjects.

Product visuals

Properties

Design DNA

Key takeaways

Design Style
Luxury
Brand Vibe
Premium
Emotional Tone
Elegant
Color Mood
Metallic
Color Temperature
Neutral
Contrast
High-contrast

Packaging & Form

Key takeaways

Packaging
Tube
Size Class
Standard
Silhouette
Cylindrical
Material
Plastic
Finish
Glossy
Components
Screw-cap
Texture
Smooth
Transparency
Opaque

Color & Typography

Key takeaways

Palette
Font Style
Sans-serif
Typography Mood
Modern
Label Density
Moderate info

Badges & Highlights

Key takeaways

Iconography
Water Droplet
Claims
Waterproof
Stated Capacity
10 ml

Audience & Context

Key takeaways

Target Audience
Feminine
Contextual Fit
Luxury Vanity
Seasonal Vibe
Year-round
Sensory Cue
Clean

Branding Signals

Key takeaways

Logo Presence
Logo visible
Logo Emphasis
15.0 %
Premium Tier
Luxury

Shelf impression

The product is a mascara from the Dior brand, titled 'Diorshow Iconic Overcurl Volume Mascara'. The packaging is sleek and cylindrical with a metallic silver finish. The cap has a striking blue accent featuring the Dior logo. The body has black text detailing the product name and the claim of being waterproof. The accompanying wand has a curvy brush head, designed for volumizing lashes, with many short, bristle-like extensions. The overall aesthetic is modern and luxurious, appealing to a high-end market. The product is displayed against a white background, emphasizing its design features.

Premium Luxury Scent cue: Clean

Quick signals

Logo presence
Front-and-center branding
Logo emphasis
Covers ~15.0% of the main panel

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