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Source rating 4.5+ by Jo Malone London
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Retailer listing rating: 5.0 out of 5

(1 source review)

Peony & Blush Suede Cologne Pre-Pack 100ml

SKU: 358408 Brand: Jo Malone London Category: Fragrance Status: Price observed from retailer data

$ 134.86

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Listing notes

  • The essence of charm
  • Travel size 100.0 ml

Specs

SKU
358408
Volume
100.0 ml
Airport retailer
www.dublinandcorkdutyfree.ie
The essence of charm. Peonies in voluptuous bloom, exquisitely fragile. Flirtatious with the juicy bite of red apple and the opulence of jasmine, rose and gillyflower. Mingling with the sensuality of soft, blush suede. Luxurious and seductive.

Product visuals

Properties

Design DNA

Key takeaways

Design Style
Luxury
Brand Vibe
Premium
Emotional Tone
Elegant
Color Mood
Neutral
Color Temperature
Cool
Contrast
High-contrast

Packaging & Form

Key takeaways

Packaging
Bottle
Size Class
Standard
Silhouette
Rectangular
Material
Glass
Finish
Glossy
Components
Screw-cap
Texture
Smooth
Transparency
Transparent

Color & Typography

Key takeaways

Palette
Font Style
Serif
Typography Mood
Elegant
Label Density
Clean/Minimal text

Badges & Highlights

Key takeaways

Iconography
Flower
Stated Capacity
N/A
Usage
N/A

Audience & Context

Key takeaways

Target Audience
Luxury consumer
Contextual Fit
Luxury Vanity
Seasonal Vibe
Year-round
Sensory Cue
Floral

Branding Signals

Key takeaways

Logo Presence
Logo visible
Logo Emphasis
10.0 %
Premium Tier
Premium

Shelf impression

The product is a cologne presented in a rectangular glass bottle with a clean and modern aesthetic. The bottle has a shiny silver cap that is rounded on top. The front label features the brand name 'Jo Malone' in a serif font, located at the top with 'London' in smaller text beneath it. Below that, there is a distinct black square that contains an elegant logo with cursive elements. The central part of the label states 'Peony & Blush Suede' in a slightly larger and elegant font, followed by the word 'Cologne' in capital letters. The color scheme of the label includes a pale yellow background with black and white text. The bottle is mostly transparent, allowing for a clear view of the liquid inside, which is colorless. The design showcases a minimalist style, with a luxurious feel. The overall appearance reflects sophistication and elegance, suitable for a premium brand.

Premium Premium Scent cue: Floral

Quick signals

Aesthetic score
9.0 / 10
Logo presence
Front-and-center branding
Logo emphasis
Covers ~10.0% of the main panel

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