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Waterproof by Estée Lauder
Updating airport prices…
Copenhagen Airport (CPH) · Denmark — Heinemann

USD 32.83

Estée Lauder Double Wear 24h Waterproof Gel Eye Pencil N° 06 Sapphire Sky

SKU: 1507651 Brand: Estée Lauder Category: Make-up Status: Price observed from retailer data

$ 32.83

Listing notes

  • Intense color with easy-to-apply precision definition

Specs

SKU
1507651
Weight
1.2 g
Shade
Sapphire Sky
Intense color with easy-to-apply precision definition. Glides on smoothly without ever tugging or dragging. Setsin seconds. To soften or smudge, blend before it sets with soft smudge tip. Lightweight plus long wear. Transferresistant.Smudge-proof. Close cap tightly after each use. Easy to sharpen using the Estée Lauder Pencil Sharpener. Ophthalmologist-tested.

Product visuals

Properties

Design DNA

Key takeaways

Design Style
Modern
Brand Vibe
Premium
Emotional Tone
Elegant
Color Mood
Vibrant
Color Temperature
Cool
Contrast
High-contrast

Packaging & Form

Key takeaways

Packaging
Box
Size Class
Standard
Silhouette
Cylindrical
Material
Cardboard
Finish
Glossy
Components
Screw-cap
Texture
Smooth
Transparency
Transparent

Color & Typography

Key takeaways

Palette
Font Style
Serif
Typography Mood
Elegant
Label Density
Moderate info

Badges & Highlights

Key takeaways

Stated Capacity
0.04 OZ / 12 g

Audience & Context

Key takeaways

Target Audience
Feminine
Contextual Fit
Luxury Vanity
Seasonal Vibe
Year-round
Sensory Cue
Neutral

Branding Signals

Key takeaways

Logo Presence
Logo visible
Logo Emphasis
10.0 %
Premium Tier
Luxury

Shelf impression

The product features a long cylindrical pencil with a blue finish, topped with a light beige colored tip. The pencil is packaged in a tall, rectangular box that displays the brand name 'ESTÉE LAUDER' prominently at the top in a gold serif font. Below the brand name, there is the product name 'Double Wear' also in gold, set against a darker blue background. The rest of the text provides additional information such as '24H Waterproof Gel Eye Pencil' and translations in different languages. The pencil cap is a sleek blue with a glossy finish, while the body of the pencil appears matte with a slightly pearlized sheen. The base of the pencil transitions to a transparent section which shows the actual pencil tip. The product has a modern and elegant design with a luxurious feel, targeting a feminine audience. The whitespace surrounding the product allows for a clean and uncluttered appearance.

Premium Luxury Scent cue: Neutral

Quick signals

Aesthetic score
9.0 / 10
Logo presence
Front-and-center branding
Logo emphasis
Covers ~10.0% of the main panel

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