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by Andrew Fitzsimons
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Retailer listing rating: 2.5 out of 5

(10 source reviews)

Amethyst Blonde Boost Mask

SKU: #390120 Brand: Andrew Fitzsimons Category: Other Status: Price observed from retailer data

$ 17.52

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Listing notes

  • Formulated with a sheer amethyst tint, the Purple Mask from Andrew Fitzsimons illuminates and restores the true brilliance of blonde, silver and highlighted hair
  • Travel size 250.0 ml

Specs

SKU
#390120
Volume
250.0 ml
Airport retailer
www.dublinandcorkdutyfree.ie
Formulated with a sheer amethyst tint, the Purple Mask from Andrew Fitzsimons illuminates and restores the true brilliance of blonde, silver and highlighted hair. Formulated with violet pigments, it neutralizes yellow and brassy tones from silver, blonde, and highlighted hair. Detangles and conditions for a soft, healthy-looking mane with high-impact shine. Vegan & Cruelty-free, Removes brassy tones, Deeply moisturising, Boosts shine, Ideal for silver, blonde & highlighted hair, Formulated with violet pigments. Formulated with Bonding Technology: Our innovative protein-based complex with a double action. Helps build maximum strength from within by creating powerful hydrogen and ionic bonds inside the keratin hair structure to increase elasticity and flexibility. The outside of the hair is left looking shinier and feeling healthier and softer.

Product visuals

Properties

Design DNA

Key takeaways

Design Style
Premium
Brand Vibe
Premium
Emotional Tone
Elegant
Color Mood
Vibrant
Color Temperature
Neutral
Contrast
High-contrast

Packaging & Form

Key takeaways

Packaging
Tube
Size Class
Standard
Silhouette
Cylindrical
Finish
Glossy
Components
Screw-cap
Texture
Smooth
Transparency
Opaque

Color & Typography

Key takeaways

Palette
Font Style
Sans-serif
Typography Mood
Elegant
Label Density
Moderate info

Badges & Highlights

Key takeaways

Stated Capacity
250 ml

Audience & Context

Key takeaways

Target Audience
Feminine
Contextual Fit
Bathroom
Seasonal Vibe
Year-round

Branding Signals

Key takeaways

Logo Presence
Logo visible
Logo Emphasis
20.0 %
Premium Tier
Premium

Shelf impression

The product features a sleek, cylindrical tube packaging designed for hair care. The tube is predominantly a vibrant purple color, exuding elegance. It has a glossy finish that gives it a premium feel. The brand name 'AMETHYSTE' is prominently displayed at the top in a clean, white sans-serif font. Underneath, the product name 'COOL BLONDE' is highlighted in a larger font size, also in white, creating a striking contrast against the purple background. Below that is the product type 'silver mask' in a smaller font, followed by additional descriptive text detailing its benefits and ingredients. At the bottom, the brand 'FamaLita' appears, along with the volume of 250 ml, in a more understated style. The background consists of minimalist white geometric shapes that accentuate the product, highlighting it effectively without distractions.

Premium Premium

Quick signals

Aesthetic score
8.0 / 10
Logo presence
Front-and-center branding
Logo emphasis
Covers ~20.0% of the main panel

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